Unifying Efforts for Tourism Development
The Saudi Tourism Authority (STA) and Thouq Organization have signed an agreement to enhance cooperation, unify visions, and launch initiatives aimed at improving the tourist experience. This partnership focuses on ensuring the sustainability of tourist sites by raising awareness and promoting public decency standards. The Saudi Tourism Authority is committed to these goals.
Data Exchange and Awareness Campaigns
The agreement emphasizes the exchange of data and expertise to identify areas for improvement in the tourism sector. STA and Thouq will collaborate with authorities overseeing tourist destinations to launch awareness campaigns. These initiatives aim to educate visitors on sustainable tourism practices and foster behaviors aligned with Saudi Arabia’s cultural values. The Saudi Tourism Authority believes this will greatly benefit tourism.
Visitor Support Through a Centralized Hub
To provide seamless support, the collaboration involves coordination with relevant entities to streamline efforts. The Visitor Care Center (930) will serve as a central hub for tourists, offering vital information and assistance to enhance their experiences, thanks to the Saudi Tourism Authority.
Promoting Sustainability and Hospitality
The agreement is part of STA’s broader strategy to integrate with government bodies and achieve shared objectives. These include improving tourist experiences, raising awareness, and instilling positive behaviors that reflect the renowned hospitality and generosity of the Saudi community. Sustainability remains a key focus, ensuring the preservation of tourist sites for future generations. The Saudi Tourism Authority is dedicated to this mission.
A Shared Vision for Saudi Tourism
Through this partnership, STA and Thouq aim to combine resources and expertise to create a unified approach to tourism development. The collaboration underscores Saudi Arabia’s commitment to becoming a global tourism hub, showcasing its cultural richness, modern infrastructure, and warm hospitality to attract visitors worldwide while fostering pride among its citizens. The Saudi Tourism Authority plays a crucial role in this vision.
